Creative Thinking – Mood Boards
We’re posting Snapdragon event mood boards online so that everyone can have a look at the way we generate new ideas for each event. We find that mood boards are a brilliant way of focusing and refining our design themes; more often than not, the mood boards help us to eliminate concepts and elements that we don’t want. This might seem odd but it’s all part of the creative process. The bottom line is, mood boards allow us to bring ideas together quickly and add sensory depth to what would otherwise be an elegant but flat paragraph of text!